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UWA’s annual “Calling All Tigers” set for Nov. 13 and 14

UWA Giving Day
University plans for second UWA Giving Day and phone-a-thon

On Tuesday, Nov. 13, and Wednesday, Nov. 14 University of West Alabama alumni, students, faculty, staff and friends will come together for the second annual UWA Giving Day, a two-day fundraising drive to benefit initiatives across campus and future Tigers.

Throughout the drive, matching and challenge opportunities are expected to increase the impact of contributions. A slate of University Celebrity callers will spend the day connecting with friends, fellow alumni, and colleagues to assist with the phone-a-thon portion of the drive, Calling All Tigers.

The initiative has garnered quite a few supporters and corporate sponsors already, and coordinators say that list continues to grow.

“We are looking forward to this exciting day to connect the entire University family in sharing a common goal, which is raising funds for all of our programs and initiatives, from scholarships and academic empowerment to athletics and outreach and enrichment activities,” said Danielle Buckalew, director of alumni affairs and annual giving at UWA.

The Calling All Tigers marathon begins at 9 a.m. on Nov. 13 and concludes at noon on Nov. 14. While callers will be on phones all day and night calling alumni and friends, there are several additional ways to participate, including online at, stopping by the event call center on campus, or by calling in at 205-652-3939.

“With several options for pledging support, we hope that our alumni and friends will step up and be counted as part of this important drive,” Buckalew said. “Everyone has an opportunity to make a positive difference and make a great impact on whatever is most important to them at UWA.”

Coordinators ask for support of the University family in spreading the word about giving to UWA and joining the conversation online by using the hashtags #UWAGivingDay and #CallingAllTigers.

The giving marathon is a collaboration between UWA’s Office of Institutional Advancement and the senior capstone class of UWA’s Integrated Marketing Communications students. The IMC students have led the direction of marketing and promotion, as well as sponsorships for the event and social media engagement leading up to the event.

“The spirit of giving is contagious,” Buckalew said. “When someone gives to the University, it’s important to us that they share their decision with former classmates and friends. It shows their commitment, which is encouraging, and it also reminds others who may not have known about this particular opportunity to make a difference. Social media is where we hope the giving wildfire will spread to alumni and friends across the globe.”

To know more about UWA Giving Day and the Calling All Tigers phone-a-thon, contact the Office of Institutional Advancement at 205-652-3867. If you are interested in a sponsorship, contact Dr. Amy Jones, IMC director, at or 205-652-3558.